Bringing positive, social behaviour change in Kuwait’s Environment

one step at the time

HH Intisar AlSabah
Alnowair Founder & CEO

About Ardh Alnowair

(Land of Alnowair)

Nature heals

Science proves that proximity to the nature improves our mood, enhances respiratory functioning, regulates hormonal malfunctions, helps us be
more mindful of the present, gain emotional resilience, and combat stress with more vitality. Contact with nature improves our mental health, we become naturally immune to anxiety, emotional ups and downs, and thought blocks, we feel more lively and energetic.

The Mission

Ardh Alnowair (Land of Alnowair) Initiative aims to establish an environmental platform that ignites community positive behavioral change, creates a dialogue, and promotes sustainable solutions related to preserving Kuwait’s ecosystem. Flourishing the diversity of the natural environment, preserving air quality, increasing green areas, and developing a model for sustainable vegetation within the perspective of urban planning are some of Ardh Alnowair goals.

Taking care of our environment is simply vital to our existence.

Ardh Alnowair series of environmental projects

Kuwait’s soil Regeneration

Goal

Rehabilitation of Kuwait’s soil, gathering insights and information of current practices, running research aimed at improving soil treatment

How

Sustainable solutions of soil rehabilitation, vegetation, plantation, biodiversity of plants & terrain research, exchange of best practices, collaboration with authorities and independent experts

To Generate

Stabilization and enrichment of Kuwait’s soil, Reduction in dust & carbon pollution, improved air quality

Marine Environment Conservation Program

Goal

Protect marine inhabitants & environment from litter pollution

How

Deploying & equipping volunteers to protect the environment of specific public places (Seashores, under water, islands).

To Generate

Greater self & social-awareness, positive environmental impact, increased sense of community responsibility

Land anti-pollution Program

Goal

Protect land and reduce land man made litter pollution

How

Deploying & equipping volunteers to protect the environment of specific public places (Parks, shop fronts, dessert)

To Generate

Greater self & social-awareness, positive environmental impact, increased sense of community responsibility

Digital Environmental Campaign

Awareness + Education + Action

Goal

To promote & inspire positive behaviors towards Kuwait’s environment

How

Rewarding community members for positive environmental behaviours & setting community driven examples for others.

To Generate

Environmental positive practices, taking individual responsibility & increasing social awareness by motivation through praise

Go Eco Friendly Business Program

Goal

To promote & inspire positive environmental behaviors & healthy environmental business habits. (restaurants, cafes, schools, universities, malls etc.)

How

Special recognition given through Eco friendly emblem/trophy presented for organizations and businesses which meet list of eco-friendly criteria’s.

To Generate

Corporate responsibility, employee & community engagement, social responsibility, healthy competition, positive environmental impact

Marine & Land anti-pollution Impact

5470

Participants

5400

Garbage Bags collected

125

Tones of litter removed

(36 Tones of Heavy Materials Litter collected)

80

Garbage Bins distributed

45

Volunteering Groups

14

Locations in 2 Governorates

136

Safety and Instructional signages produced and distributed

Our Collaborators